Prototipe e-Commerce berdasarkan analisa SWOT Studi Kasus Galeri Ulos Sianipar
Abstract
Ulos is a traditional cloth of the Batak people, which used in many traditional Batakness (Toba, Simalungun, Karo, Mandailing, and Pakpak) ceremony such as birth, marriage, and death. Galeri Ulos Sianipar is one of the store that sells Ulos. Like many other stores, cosumers come to the Galeri Ulos Sianipar to buy their fovorite ulos. Sales and promotion are still done in tradionally ways. To elevate their bussiness Galeri Ulos Sianipar has to transformed their business process by using Information Technology (IT as enabler for business). Application Prototipyng based on web of Galeri Ulos Sianipar is named e-ulos Sianipar. The application is designed based on SWOT (Strength, Weakness, Opportunity and Threat) analyis. This analysis is used as a reference to create an aplication that suit Galeri Ulos Sianipar’s business needs. This application is expected to increase number of customers and profit for Galeri Ulos Sianipar.
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