PENERAPAN METODE VOGEL’S APPROXIMATION METHOD (VAM) DALAM OPTIMALISASI BIAYA TRANSPORTASI PENGIRIMAN BARANG BERBASIS SISTEM INFORMASI (STUDI KASUS: PT. COCACOLA AMATIL INDONESIA (CCAI) MEDAN)

Abstract

This study aims to describe and analyze the application of the distribution transportation model with the Vogel's Approximation Method and Modified Distribution in minimizing the cost of distributing goods to the Medan and surrounding areas.This research data was obtained through direct interviews (primary) with parties related to the marketing department, especially the distribution of goods and through documentation of company data related to distribution (secondary) as well as direct observation on the object of research. This research uses the Vogel Approximation Method as the initial solution, and Modified Distribution is the final solution in minimizing transportation and distribution costs.